Exactly what will I get when I hire you?

You will get MORE sales ... MORE profits ... MORE response ... MORE of exactly what you want with the hard-hitting, focused, direct response copy that I create for you.  I personally work with you and I write every single word ... NEVER a junior writer or freelancer.

And while most copywriters give you copy -- words on paper -- here’s something unique you’ll get from me that all of my clients really appreciate: a print-ready layout.

On, or usually BEFORE our agreed-upon due date, I will email you a pdf of your copy in an attractive, ready-for-print layout, often including photo ideas. 

That way you can evaluate your new copywriting -- and SEE it – very close to the way your customers and prospects will. 

You see, I’ve been a direct response professional for over 26 years.  I’ve been on your side of the desk.  I know how difficult it is to properly evaluate pages of straight copy.

If required, we will work together to fine-tune the piece according to your desired revisions  I will email you the finished piece in Quark Xpress ready to send to your printer or designer.

...................................................................................................

What if I just need you to "revitalize" an existing piece, not create a whole new package?

No problem.  Even the best winning packages can just get "tired".  So I "tweak" packages for clients all the time. 

It has been proven that a headline change alone can account for a DOUBLING in response rate.  And because I quote each project on an individual basis, you can always be assured to get the very best price based on the actual amount of work required.

...................................................................................................

Can I see samples of your work?

Of course.  I’ve written so many successful packages in so many different industries for so many different types of projects, it would be virtually impossible to provide them all here on this web-site. 

Instead, just click here to let me know what you’d like to see, and I’ll email you some samples pronto!

................................................................................................

What are your areas of expertise?

I've written hundreds of winners for dozens of clients in both business-to-business and business-to-consumer in the fields of:

• Health Supplements

• Investment Newsletters

• Health Newsletters

• Business Opportunities

• Books

• Sweeps

• Games & Contests

• Maintenance Products

• Insurance

• Seminars

• Catalogs

That being said, my area of expertise is marketing ANYTHING using the time-tested principles of Direct Marketing to write compelling, hard-hitting, benefit-packed copy.

...................................................................................................

Can you write about my product or service if you haven’t done so already?

Absolutely!

First of all, I’m not just a writer.  I’ve  been a direct response professional my entire career.  I’ve been Director of Marketing for both business-to-business and business-to-consumer direct marketing companies.  So I know exactly what it takes to sell to both markets.

Besides that, the principles of hard-hitting, control-beating, PROFITABLE direct marketing are the same whether you’re selling seminars or shoe-laces … machines or manicures.

So if, out of the hundreds of packages I’ve created, I haven’t done one closely related to your needs yet, it doesn’t matter.  I just pick your brain and research like mad until I know your business almost as well as you do.  Then I create a winning package using proven direct marketing principles.  Click here now to request a free quote or to see some samples of my work.

...................................................................................................

What about your fees?

It depends on what you need.  You will get a custom quote from me for every project we do together.  That way, you always get the best price and service for YOUR needs.   Click here now to request a free quote or to see some samples of my work.

A brief word about fees before you hire any Direct Response copywriter:  Be sure to check out their samples, client list and personal experience carefully.  Be sure to find out if they write every word themselves -- you'd be surprised how many "farm" their work out.  Be sure to ask if they've ever actually WORKED in Direct Marketing so you know if they know exactly what you need. 

Whatever you do, NEVER base your decision on fees alone. As with most things in life, you WILL get what you pay for.  And the most expensive copywriting you can ever buy is copy that does NOT work.

...................................................................................................

When do I pay you?

All I ask is that you pay half of the fee before I start your project.  The balance will be due within 10 days of when I send you the final files.  

...................................................................................................

Do you guarantee your work?

Yes.  And no.

Yes -- I guarantee my copy will be on time, on target and meet your standards every time in every way.  If you require revisions, just let me know.  I'll make the changes you want and get the revised files to you quickly.  I'm not satisfied until you are.

No -- I do not guarantee results.  Having written countless big winners for dozens of companies over my 26 year career, it's very likely that I'll write one for you too.  My goal is to write a winning package every time.  But there's a reason we test all the time in direct marketing -- because sometimes a flawlessly created and executed package just doesn't win.

If you ever run into anyone who tells you they guarantee a winner, you better run away as fast as you can.  Because if they're willing to lie about something that basic, they're probably not worthy of your business.

..................................................................................................

Do you ever meet with clients in person?

Never say never.  But let’s say rarely. 

The fact of the matter is, I’ve NEVER found a client I couldn’t satisfy, or a product I couldn’t promote just by using phone and email.  But if you feel it’s absolutely necessary that we meet, who am I to argue.  I would be happy to meet with you on an expenses-paid basis and at a billable hourly rate.

...................................................................................................
 
Call 330-348-1410, or Click here NOW for a no-cost, no-obligation consultation and fee quote.